The Times Square Alliance, founded in 1992, works to improve and promote Times Square - cultivating the creativity, energy, and edge that have made the area an icon of entertainment, culture, and urban life for over a century. In addition to providing core neighborhood services with its Public Safety Officers and Sanitation Associates, the Alliance promotes local businesses, encourages economic development and public improvements, co-coordinates numerous major events in Times Square, including the annual New Year's Eve and Solstice in Times Square celebrations, curates and presents public art projects throughout the district via Times Square Arts and advocates on behalf of its constituents with respect to a host of public policy, planning and quality-of-life issues.
Learn more at: https://www.timessquarenyc.org/